is not too early to use USM elements?
Nope, gotta finish the SM anime as fast as possible for the Switch release
>>33215335
No, because the anime exists to advertise the games and other merchandise.
The best way to promote this new Lycanroc form (and by extension USUM) is to have Ash use it in the anime.
The anime has always been the franchise's biggest and most effective method of marketing.