Blizzard app got renamed again

>>387165263

Riveting.

>>387165263
so they just added blizzard?

Could be worse honestly.

At least it's not "Activision-Blizzard Battle.net Game Launcher Application"

>>387165263
Good, the "app" meme was terrible

Goddamn they're gonna wind up integrating with that piece of shit Curse/Twitch app aren't they?

>>387165598
>>387165391
This.

The name change to "blizzard app" was fucking retarded, slapping blizzard onto the front of battlenet is also retarded but at least battlenet is still in the name.

My software never got renamed to the "Blizzard App" as far as the install folder and .exe is concerned. Maybe because I never reinstalled it since the change?

>>387165263
>We appreciate your feedback and look forward to many more years of bringing players together online.
>Comments are disabled
whatever

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>>387165263
That's what happens when corporation becomes too big. Reminds me of cancerous governments who spend taxpayers money to rename streets into some bullshit just because they have nothing to do, and then contact the media boasting about the changes. Nobody gives a shit, why would anyone even waste resources on something like this. I bet there is an entire department in Blizzard which is responsible. A dozen "marketing specialists" who came up with that genius idea of changing a name for something after 20 years of brand development. And those guys are earning 60k dollars a year by being that retarded.

>>387165503
Don't give them any ideas...

>>387165263
whatever, as long as i can still call it battlenet i don't care

>>387165263

some manager got a promotion for this

>>387169156
He's the hero we need.

>>387165263
>update just adds Blizzard to the application name
>application name was Battle.Net
>the icon was the Blizzard logo
>Now it's Blizzard Battle.Net
>Blizzard logo still the same
>so it reads Blizzard Blizzard Battle.Net
SOMEONE NEEDS TO BE FIRED FOR INCOMPETENCY COME THE FUCK ON.

Blizzard didn't even wanna call it the Blizzard App when they changed it to that. Now it's Blizzard Battle.net??? Why not just call it battle.net, wtf is wrong with blizzard. Jesus fucking Christ.

>>387169559
Don't worry, 6 months from now they will create a new icon, and make a public statement about how much they achieved during that time.

>>387169790
- Hey Joe, Morhaime came this morning, said that we are doing nothing the entire year, pretty much since our last game release. Unless we start pulling our weight he's gonna fire the entire department.
- It's a catastrophe! I just took a loan for that new Tesla. And Tiffany said that we didn't travel anywhere for the last 5 months. How am i gonna pay for it if i get fired? What should we do?
- Lets order a new CGI trailer for one of the games.
- Too expensive.
- Okay, lets design some new collectables with Blizzard logo on it, to buy in our store, that gotta please the higher-ups.
- Too much effort.
- How about just renaming Battle.net into Blizzard App? That will show how much we care about the company!
- Joe, you are truly a life saver. Gotta go now, Metzen invited me to one of his crazy coke orgies, can't miss that one.

Should just be "Battlenet" drop the dot. Still familiar and no "Blizzard" so they can start using it as basically Activision's Steam.

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>>387170887
> Activision's Steam

>>387171040
I'm not saying I'd like the idea, but they already want to make it that anyway, so fuck it and just call it Battlenet.

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>battle net
>people were confused by what battle net meant / why they needed it. its become problematic over time
>blizzard battle net
>this fixes the problem

Fucking hell blizzard just call it "Blizzard Launcher" it ain't hard

>>387170668
>Metzen
Anon...

>>387171224
>people were confused by what battle net meant
how

>>387171224
>just call it "Blizzard Launcher"
But that would also confuse users, as they might not know it comes with a shop in addition!

>>387171276
He still hangs out a lot and does the voice work

>>387171276
>implying Metzen ever truly left
He's a voice actor full time instead of being a designer. That's all that has changed, he never actually left. Just the position change was over blown as if he did.
Now he can snort booger sugar all day long and get called on once every 6 months to say three fucking lines. Literally living the coked up dreamscape.