Remember back a year ago when we were winning?
It was because we were fun, because we were the flag waving patriots out there enjoying ourselves and criticizing actual political issues like immigration and Islam, and we were having a good time with it while the left was acting like a bunch of emotional SJWs. We were the normal well adjusted people being attacked by the left at Trump rallies, never the attackers. The public support that was rising for nationalism for the last few years in America is now all gone....all because a few hundred faggots could stop themselves LARPing as Nazis and bringing negativity and darkness into the this new nationalist movement.
Imagine if hundreds of ordinary well-dressed people were marching with American flags. What the fuck are the media and the left going to do about it? Call them bigots? Drop the fucking combat gear, it looks like you seek to engage in violence, or at least expect violence. Don't make it about violence. Dress as if you expect the police to protect you, and if they don't, they loose.
Imagine if instead of tattooed KKK members holding confederacy flags, we had intelligent pro-white speakers like Jared Taylor giving speeches instead with an American flag behind him.
This is your narrative: White people are under attack, as opposed to white people are attacking others. You must make it clear both trough words, but also trough the visual element, that it is white people that are under fire here.