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Anonymous
Online Ad Industry Threatened by Security Issues 2016-11-03 15:09:18 Post No. 81768
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Online Ad Industry Threatened by Security Issues 2016-11-03 15:09:18 Post No. 81768
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Online Ad Industry Threatened by Security Issues
Anonymous
2016-11-03 15:09:18
Post No. 81768
[Report]
http://www.bankinfosecurity.com/online-ad-industry-threatened-by-security-issues-a-9488
...
>Earlier this month, a digital ad industry group, the Trustworthy Accountability Group, or TAG, released the first-ever set of guidelines for how ad companies can scan their content to ensure they're not distributing malware. The recommendations are voluntary, but mark an important step forward if the industry wants to keep regulators at bay.
>Governments "are starting to understand that the delivery vector for ransomware is the internet - it's not email, it's the web," says Chris Olson, co-founder and CEO of The Media Trust, a security and compliance vendor focused on digital media.
>Privacy and data security have become top issues for regulators around the world, which are moving toward stricter laws that govern how companies handle data.
>The U.S. Federal Trade Commission is increasingly taking action against companies for failing to protect customers even before a data breach or malware infection and has recently filed 60 enforcement actions. That is worrying the ad industry, which is realizing that change, whether it wants it or not, is on the horizon.
>The FTC is even considering whether failing to apply quick security patches may run afoul of the law, Chairwoman Edith Ramirez said in early September.
>"Businesses play a critical role in ensuring that they adequately protect consumers' information, particularly as security threats like ransomware escalate," Ramirez said.
>The ad industry is also taking note of the European Union's General Data Protection Regulation, which could impose fines of 4 percent of revenue or €20 million ($22.5 million) - whichever is greater - for violations. The GDPR "is finally being paid attention to," Olson says (see Mandatory Breach Notifications: Europe's Countdown Begins).
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>>81768
>scan their content to ensure they're not distributing malware
Here's a tip for them: Don't serve Javascript/HTML/Flash/other active content crafted by the advertiser. There. Malware problem solved. Done. Finished.
Oh wait, you actually wanted redirecting malware ads because they pay you the big bucks, you just want to pretend your trying to stop it so you don't get your ass in prison? Ah, my mistake.
>The U.S. Federal Trade Commission is increasingly taking action against companies for failing to protect customers even before a data breach or malware infection and has recently filed 60 enforcement actions. That is worrying the ad industry, which is realizing that change, whether it wants it or not, is on the horizon.
About fucking time!
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Hiroyuki recently added active ads to 4chan. I used to have my ad blocker configured to whitelist 4chan and I am not going to continue that. He needs to stop trying to get rich off 4chan as that will never happen.
I want moot back.
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>>81793
I don't. Moot wasn't any better than Hiro. He was just shitty in different ways.
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>>81803
This. Grass is always greener.
Moot rarely made any changes on the site. legitimate problems would persist for months before being resolves.
Hiro on the other hand, listens to people too readily. If you somehow get his attention on /qa/, there's a chance he'll implement what you.
I for one welcome change on this site, as it has been so shit for so many years, a little mixing up isn't the end of the world.
>>81793
>trying to get rich of 4chan
didn't you see his post? 4chan is hemorrhaging money, and would be shut down soon if he didn't change some things to improve it.
http://i.imgur.com/EkjbcwA.png
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>>81820
>4chan is hemorrhaging money
It was doing fine under moot
>The site isn't in danger of going under financially any time soon, and it's as fast and stable as ever thanks to continued development and recent server upgrades.
https://www.4chan.org/news?all#118
and the traffic hasn't changed much (still ~3PB/mo). Hiroyuki made a fuss about JList not renewing, but this isn't the first time they've stopped advertising temporarily. Rumor is that he pulled this begging act in the past on 2ch. Also bear in mind that malware ads started less than 2 months after he took over and have been gradually getting worse the whole time.
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>>81826
That is because moot wasn't pocketing funds
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>>81820
>>81826
Hiroshimoot also refuses to release any real data to help isolate the problem. We have all sorts of wild solutions on /qa/ that are looking for a problem because people just don't understand what's driving the money loss (if it's real at all, as we don't have the data to prove it). We've seen /pol/ blamed because of the traffic increase from the US election, the porn boards blamed for taking up a lot of server space, and everyone trying to consolidate every board despite not having any data to show that certain boards generate enough traffic to even warrant that.
Of course he has bullshit excuses to never show that data ("it'll offend other websites and we'll lose this super awesome server deal I negotiated, believe me"), so all we have is his word that things are bad and that 4chan won't survive. Meanwhile he hasn't even shown basic competency in running the site, instead of vetting ads in advance (simple enough) he's asking the user base to figure out and send him proof of malicious ads on their own.
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