How can i improve it?

File: Saudi-efl-review-copy-2.png (40KB, 842x595px) Image search: [Google]

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Variation: Crest

the shaded ribbon looks pretty bad
and why are the lines all over the feather?
also i wouldnt connect Saudi with blue at all (unless the school already has that color in usage) maybe try different colors?
make the S more readable cause atm it looks like it has something to do with the Car brand AUDI. The EFL is too thin (doesnt print well) and too large in my opinion.

Blue is the colour they chose for it sadly. They wanted a gradient effect but standard illustrator ones look cheep so i cut it into slices and spread the colours across it, I kinda like the effect it gave. In regards to the S i'm not sure how i can change that I've tried a few things. Do you recommend using a different font? I'll add a stroke on the EFL and play with it a bit. Thanks for the feedback.

File: 02.png (13KB, 570x594px) Image search: [Google]

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>>287664
maybe try changing the S' to the original font one and make the "i" on the middle like one of those small vases with ink

File: stock-photo--quill-pen-in-glass-ink-bottle-190118282.jpg (14KB, 300x470px) Image search: [Google]

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>>287680
one of these

Sorry OP but it's kind of ugly, the feather is way too grungy.

Youre mixing too many elements, the lines on the feather, three weights on font. Its a bit to complicated

OP, how about putting EFL below Saudi and change its weight? It's really not super visible from long distances or when printed in small sizes.

>>287664
There's too much going on. The stylized S, the quills design, the quill itself, the differing weights, the colors; simplify it. Take all the lines and color variations out of the quill and make it a bit smaller. Make the S look more organic.