Need management help

you've got options:

>wind down by choice or by force since you underperform the competition

being the most likely

but since you won't do that you can explore selling the business to your competition as a less painful exit

you probably won't do that either

since you want to run the damn thing and ride your business into the ground, nonpaying customers, no short term credit lines, no new sales and no new oppos and all

pick long term goals (eg strategy eg 'deliver most responsive, fast, and individualized service to customers' vs 'gain lions share of the market by offering cheaper product' vs read a damn textbook)

operationalize on how to execute your strategy, get the customers you have to PAY YOU, use that to advertise and get new sales (you are operating at a profit right?) to the maximum of your current operating capacity

then you can consider expanding

>>2052844
>pick long term goals (eg strategy eg 'deliver most responsive, fast, and individualized service to customers' vs 'gain lions share of the market by offering cheaper product' vs read a damn textbook)
We've picked long term goals. We need to expand, soon, and our clients already trust us at least, so we were thinking on having testimonials from the few clients we have.

We had more clients in the past. They were government bound, and although they liked us the mayor (we had no contact with him prior) contracted another business and they were forced to terminate their contract with us, which left us with the few remaining clients we have.

>operationalize on how to execute your strategy, get the customers you have to PAY YOU, use that to advertise and get new sales (you are operating at a profit right?) to the maximum of your current operating capacity
So whatever is that they pay us, we immediately spend into advertising right?

>you are operating at a profit right?
Er. The little profit we actually have, not counting what they owe us, is so small it's going straight into our home because of debts. Otherwise none of us is earning a cent.

>then you can consider expanding
We want to do this in the end, we're looking for alternatives and how to do it.

>>2052908
So how are you pursuing those long term goals?

What % of your capacity are you running at? You don't need to expand until you're running at/near max cap

But since you're 'running profitably' and my guess is you're below operational max you need to get work/revenue

The way to do this is with marketing spend. Testimonials would help, ad spend would help, sales calls would help, asking current clients for leads would help, etc.

You could also ask your clients for prepay on services to be rendered as an advance to free up cash, or ask suppliers (such as you have them) for longer repayment periods on your payables.

>>2052993
>So how are you pursuing those long term goals?
We're still defining them. So we haven't decided on a way to do it.

>What % of your capacity are you running at? You don't need to expand until you're running at/near max cap
No idea. You're talking jargon at this point, none of us are experts on business management.

>But since you're 'running profitably' and my guess is you're below operational max you need to get work/revenue
>The way to do this is with marketing spend. Testimonials would help, ad spend would help, sales calls would help, asking current clients for leads would help, etc.
We are going to do calls as soon as we have our business plan ready, and we're preparing it.

>You could also ask your clients for prepay on services to be rendered as an advance to free up cash, or ask suppliers (such as you have them) for longer repayment periods on your payables.
We're going to urge our clients to pay. We're paying to our only supplier responsibly, a web hosting service. We can still do that. The service is covered by our revenue.

Move to a small town and offer small business solutions. Take complete ownership over small business services. Websites, point of sale, backups, wireless, switching, consultation services, EVERYTHING. Managed services contract, monthly fee. How are you not getting this?

>>2053357
>Move to a small town and offer small business solutions.
We're living in a small city and there are many surrounding towns. There's a nearby, way bigger city with more competitors, but it doesn't mean we can't reach small business.

In fact this is one of the business ideas we want to incorporate to our line of services.

>Take complete ownership over small business services. Websites, point of sale, backups, wireless, switching, consultation services, EVERYTHING. Managed services contract, monthly fee. How are you not getting this?
One moment, you mean like having a sort of mini monopoly over a smaller town?

Also, we do nothing else but IT. We have no idea about management although we could run consultation services for towns.

The person who sold our house to us wants something, so maybe we could get some extra input from there. Moreover we just pressured the one client who owes us the most and they said they're gonna sort it out.

Meanwhile, you mean I should just go to a small town and offer IT services right?