Is it worth reading about this guy? Will I learn how to Hype?

>>2008831
Who is a better one to read up on: him or Travis Kalanick?

>>2008831
knowledge is power.
dipshit.
i wish people actually started threads with interesting topics instead of trying to incite thinly veiled hero worship / gossip/ flame wars.

>>2008867
EM is more interesting. Kalanick is a very typical silicon valley psychopath, nothing going on upstairs, hence one scandal after another

>>2008877
You are so off base in interpreting my motivations that there is no point in actually replying to the content of your reply.
How about suggesting some reading materials instead of making the in itself cliched whine post about the general low quality of threads...?

>>2008891
In what way would use say EM is different then? He certainly seems to have a higher reputation with the media, but in the early days Uber was quite successful at mustering users as a kind of people's movement lobbying.
Seem to both be taking a book out of Bernays, but perhaps with different objectives.

>>2008831
Read some Peter Theil.

>>2008973
Why?
Isn't he an investor? I'm interested in brands.

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bumping with a pretty lady

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Is there anything that unites Branson, Jobs et. al. and Musk or are they are huge personal brands for disparate reasons that can't be replicated or conceptually distilled to a common denominator?

Also bump with more pretty things

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One more try.

I just want to understand how to game the PR machine for profit, is that so wrong?
>The answer you're looking for is: of course not, might as well take advantage of it