Underqualified for my job... what do I do?

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Anonymous
Underqualified for my job... what do I do? 2017-08-17 01:02:54 Post No. 18629720
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Underqualified for my job... what do I do? Anonymous 2017-08-17 01:02:54 Post No. 18629720 [Report]

So I work in advertising - my whole career I've only done digital advertising. Last year, my company made the shift from having us specialize in digital advertising, or traditional marketing, to know both. I quit.

But they convinced me to come back last month. I thought I could learn how to do traditional marketing.

But now my back is up against the wall with a huge project due by Friday, and I just can't wrap my head around it. I'm just completely lost and in a total panic.

What the fuck do I do? Just admit I can't do it, and quit? I had a little bit of training, but it was like trying to go into a 400 level college course when you're still a freshman in high school.

Help.

Anonymous 2017-08-17 01:14:29 Post No.18629757
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Anonymous 2017-08-17 01:14:29 Post No.18629757 [Report]

>>18629720
>marketing
Fuck man, any unskilled bastard can do marketing bullshit. Wtf does it require you to do that you think is so hard?

Anonymous 2017-08-17 01:17:29 Post No.18629771
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Anonymous 2017-08-17 01:17:29 Post No.18629771 [Report]

>>18629757

Well, it's media. I need to put together a $150k media plan including billboards, TV, radio, print, and other things. You don't get to just "pick a number" and see what sticks, you have to intricately plot out what that media is going to cost each much, who to target, where to get this data from, and all of that kind of shit.

Anonymous 2017-08-17 01:25:48 Post No.18629797
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Anonymous 2017-08-17 01:25:48 Post No.18629797 [Report]

>>18629771
You can't just call up someone at Nielson and have them give you a quote on what some of this would cost? I believe they do consulting, so you should be able to get some price quotes. Also, I believe they sell software to track your marketing footprint.

Anonymous 2017-08-17 01:37:17 Post No.18629823
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Anonymous 2017-08-17 01:37:17 Post No.18629823 [Report]

>>18629797

No, we have all of the software. I don't know how to use the software. I don't know the numbers for a correct media mix. I don't know which partners to use, where to put the billboards, or how to make sure I'm in the right markets for the business.

This is all stuff I have 7 years of experience in when it comes to online marketing, but I know nothing about this other shit. The terminology and the methodology is completely foreign to me.

I'm aware that Imgur.com will stop allowing adult images since 15th of May. I'm taking actions to backup as much data as possible. Read more on this topic here - https://archived.moe/talk/thread/1694/

I'm aware that Imgur.com will stop allowing adult images since 15th of May. I'm taking actions to backup as much data as possible.
Read more on this topic here - https://archived.moe/talk/thread/1694/