Why does SEGA do stuff like paint a train with Sonic charact

>>383218271
Japan has excellent taste. Sonic was never good

>>383218553
>t.IGN

>>383218271
Sega is still the mascot. Nobody likes his games but they still see him as the face of the company.

Same deal with Pac Man. I didn't even know the Pac Man World games were made by westerners until I wiki'd it on a hunch.

>>383218271

How about the time Sonic was in an anime?
https://www.youtube.com/watch?v=SarPpSUSqDs
https://www.youtube.com/watch?v=blBkqbm29yQ

Don't know about the cafe but I can tell you the train thing is nothing special. Companies do that all the time, at least here in the states.

https://www.youtube.com/watch?v=tSp_pq8PxeI

>>383219548
>Same deal with Pac Man.

They didn't play pac-man in Japan?

>>383219548

So he is just a Mascot to them? Is it a well known mascot? I get the feeling that Sonic is basically unknown in Japan outside of a Sega Joypolis.

https://www.youtube.com/watch?v=eG9u5EFzLgA

Sonic is recognizable to people who don't play video games.

>>383218271
In Japan, SEGA is better known for their arcade repertoire. As it should be, really.

>>383219548
If you don't think Pac-Man Championship Edition DX+ is the hypest shit then get out of my face.

>>383218553
>polygon
Git Oooot

>>383219601
He was also the MC's phone wallpaper if I'm not mistaken. I remember being pretty surprised.

3452423

There isn't a whole lot of online sonic fan activity from Japan from what I have seen.

>>383218271
Painting trains in Japan is actually a pretty common marketing technique