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What does /g/ think about what this engineer says about the

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What does /g/ think about what this engineer says about the morality of Google's targeted ads?

https://www.quora.com/Is-Google-an-honest-business/answer/Paul-K-Young?srid=vztB
>>
>what is pastebin
>what is ctrl C & ctrl v????

WELCOME TO /g/
>>
>>55727493
Fine, you lazy fuck.

>We have to do something to keep the lights on. Google’s infrastructure costs are over $5,000,000,000 a quarter. That’s 5 billion. Also, ad revenue is over 90% of Google’s business. Without ads we’d have to shut down search, YouTube, etc. No new products would come out. And the money we spend on long shots like self-driving cars would disappear.

>Companies have to monetize their products. Subscription services add enough friction that most users would prefer to go elsewhere. Also the transaction costs, bookkeeping and customer support would erode profits quickly. Advertising is a more convenient and less costly way to provide services to users.

> Ad targeting is good for users and businesses. I’d much rather see an ad for an oscilloscope than for tanning cream. There are plenty of users for whom the reverse is true. Back in the early days of the internet users saw whatever ads the content providers secured. (It was further compounded by horrific visuals, marquis, blink tags, etc.) These ads didn’t sell a lot so content providers had to load their sites up with them. Totally obnoxious.

>Targeting increases click-through-rate and advertising revenue. Clearly that’s good for the business, but why is that good for the consumer? Imagine if you had to watch two or three ads after every YouTube video. Without targeting that’s what Google would have to do to maintain revenue.

>From an inside perspective I can say that there seems to be a healthy separation between Google’s various products. We don’t do paid placement in search results. (That’s strictly reserved to the ads world.) We don’t even promote YouTube videos in the results. In fact one of the projects I worked on for video indexing was to improve placement for third-party video providers like Vimeo.

>We want to deliver the best experience to the users. High-quality targeted advertising allows us to do this without sacrificing our core values.
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basic argument boils down to:
fewer, more relevant ads > many irrelevant ads
I think it's pretty fair
I use adblocker for the most part anyway, so it doesn't strongly affect me
I'm not big on the whole tracking paranoia, and appreciate the convenience
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>>55727544
this desu senpai
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>>55727515
thanks man

actually somewhat an interesting read - who says they have to make self-driving cars though?
who says they have to make investments into AI?

that isn't to say these things are bad, but when you're operating at that level they should have secured some form of income that doesn't have to completely rely upon on format
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>>55727631
yeah no problem.

Well it makes sense for an incredibly large company to invest in promising ideas and startups, because they can reap the rewards if it goes big. It helps that they have boatloads of money to blow on longshot investments.
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>>55727484
They pay for my paychecks so they're great. I also use an ad blocker so I never see them personally.
Thread posts: 8
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