Hasbro suing DC over the rights to use the Bumblebee name. W

Interesting. Think they're gonna start pushing Bumblebee?

>>94979250
how can they believe to own the name of a common animal?

>>94979283

She's in Titans. I have no idea how she is on that DC kids show

>>94979250

Hasbro would have to prove that they not only used the name first but also that people are confusing the two characters and that they have too much in common.

Good luck on that, Hasbro.

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>>94979250
>Hasbro says that it began selling Bumblebee toys in 1983, and has been selling building-block toy sets with the Bumblebee brand since 2011. Hasbro touts an online article that ranked Bumblebee fourth on a list of the “Top 25 Transformers.”
>The original Bumblebee character was first introduced in the DC “Teen Titans” comic series in 1977.

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I hope this doesn't effect Bumblebee from not getting more toys from DC Superhero Girls. I like that she's finally getting merchandise. She was one of my favorite characters from the old Teen Titans cartoon.

Well, let's get a quick google search going:

DC
>First appearance
>as Karen Beecher: Teen Titans #45 (December 1976)
>as Bumblebee: Teen Titans #48 (June 1977)

Hasbro
>First appearance
The Transformers, Episode #1 (September 17, 1984)

>>94979298
This is like how Apple try to Patent the rectangle.
Cyberpunk is becomong real and Corporations already own my ass and I accept that but come on man, this is literally Nature's design.

>>94979250

Well it's a common insect and DC's Bumblebee predates transformers by about 8 years.

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Marvel has a better chance since she a black wasp.

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>>94979363
>after defeating hasbro in court dc decides to sue hasbro back and wins
>bumblebee movie is cancelled

>>94979298
It's a bold move, let's how that plays out for Hasbro.
>>94979363
>>94979404
Whoops.

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>>94979250
>Bumblebee (DC) 1977
>Bumblebee (Hasbro) 1983
DC should countersue the fuck out of Hasbro.

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Bumblebee DC is older and different from Bumblebee Transformers so Hasbro is going lose.

>>94979443
Maybe that's their way out of making it.

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When will Marvel sue Capcom over the rights to use the Megaman name?

It's the whole DC vs DC clothing line ahain

>>94979363
Doesn't matter when she debuted if her name wasn't used to market it.

>>94979642
What?

>>94979642
Wrong.

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Hasbro can still win the lawsuit. You guys are forgetting how Marvel acquire the trademark Captain Marvel despite the fact that DC/Fawcett's Captain Marvel predate Marvel's Captain Marvel by about 30 years.

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>>94979720

Congrats everyone, I'm a legal representative from DC and you're all getting sued for using the term B*mblebee

>>94979629

More like when Whataburger tried to sue DC over the Wonder Woman movie logo

DC has a history of forgetting to trademark shit so I guess we'll see

>>94979250
Hope Hasbro loses. I like Bumblee and she deserves better than what little D.C. Uses her for.

This is an odd one. You would think Marvel would sue over the Wasp comparison instead. This is a stretch

>>94979941
Marvel's not stupid, the big 2 have copied and referenced each other forever.

>>94979301
>I have no idea how she is on that DC kids show
For some reason they chose Bumblebee instead of Vixen

She's going to be in the Lauren Faust reboot too

>>94979404
This is a trademark issue, not a copyright one, so date of usage isn't all that relevant.

That said, it's not a very strong trademark.

>>94979250
So how long till someone calls racism/sexism?

>>94979973
Her being DC's first black heroine is probably not unimportant.

>>94979941
That would open up an unbelievably gigantic can of worms.

Hasbro should've keeped him as Goldbug anyway

>>94979963
I wish they would play nice with each other again.

>>94979963
Right but my point is that's a feasible case (not saying they would win). Here it's Hasbro being petty over a name derived from a common insect. It'd be like if FOX sued Firefox.

>>94979250
Aren't Time Warner capable of hiring more lawyers than Hasbro?

>>94980040
Marvel can't even play nice with itself nowadays, just look how they treat F4 and x-men

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>>94980010
blame furman?

>>94980008
The two have so much based off of each other, it would cause a nuclear arms race of lawsuits.

>>94980071
So, Ratchet is gay for Bee?

>>94979587
Why would they want out of making a movie that will make that much money.

I want to see Hasbro lose this one, and then have DC come back and countersue so that Hasbro can't use the Bumblebee name anymore. Not because I particularly care about DC, but rather because TF has the most autistic nutjob fans out there. The idea of them frothing at the mouth over losing the name of one of the most beloved TF's due to Hasbro's sheer greed and stupidity is a once in a decade assblast opportunity.

>>94979973
So how long before faust leaves this one

>>94979250
Company going to sue a black teenage girl

this won't end well.

>>94979250
They are gonna fuck themselves over big time, get ready for hotshot or hotrod to take bees place

>>94980053
American copyright law everybody.

>>94979997
Black heroin killed my brother

>>94980093
yes(?)

>>94979990
08/29/17(Tue)14:34:20

>>94979250
Hypothetically speaking. If DC started spelling it Bumble Bee. Could Hasbro still use?

>>94979384
Wtf is this stupid shit. Every "hexagon" or shape on the wings are five-sided.

Oh shit hasbro what are you doing.

>>94979404
>Hasbro
> >First appearance
>The Transformers, Episode #1 (September 17, 1984)
Marvel The Transformers issue # 1 (May 8, 1984)

>>94980086
Then it would be an actual company war.

Terrifying.

>>94980124
Does it? I mean I like TFs but I've never see anything in the fan base more autistic than any other fandom. But go ahead and correct me. Is it like a continuity thing or idiots fighting over incarnations?

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The fact DC keep giving her shrinking powers bothers me. She should not be a Wasp knock-off

>>94980292
Examine their toy collecting community. Willis is one of them. And he's normal in comparison.

>>94979983
It'll help in court I suspect at least. You know DC lawyers will at least bring it up if it goes that far.

>>94980292
The autism is mostly among the collectors I think.
All the ither parts of the fanbase seem fine.

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>>94980124
The Bumblebee character has gone by "Goldbug" (since the 80s) and "Goldfire" (just recently).

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>>94980124
>but rather because TF has the most autistic nutjob fans out there.
sounds like confirmation bias of being in the group because there are far worse communities out there on all fronts.

>>94980330
>>94980355
You mean like overboard collecting where some have entire rooms full of this shit? I'm guilty of having 2 or 3 on a shelf, do I fall in that category?

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A new challenger approaches!

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>>94980361
Just happy that Goldbug and the Throttlebots are finally making their reappearance in IDW. It's been a long time coming.

>>94979731
Excep Hasbro is trying to trademark the word "Bumblebee"

>>94979250
They're probably obligated to do this due to some legal thing. It's never going to reach court.

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>>94979250
>everyone taking this clickbait at face value
This lawsuit is in fears of losing the trademark in toys and has nothing to do with DC. Mattel has pulled this shit before on Hasbro where they will use a name long enough to snatch away rights from their competitor to ensure maximum profits. Hasbro won't even need to win this one so much as confirm that Superhero girls BB and TF BB are different things, once that's established that will undo any chance of a counter suit and ensure their copyright/trademark on the name Bubblebee goes unchallenged.

>>94979941
It's a trademark case, not copyright. It's the exact same word.

>>94980438
Yes in just toys and sports, they are trying to avoid what happen in 2000 where Mattel snatch exclusive rights to the word Hotrod for about 240 years because copyright and trademark laws are stupid.

I always liked Hot Shot better.

>>94980366
I honestly think ponies are a poor example to use.
Sure there is a lot of autism but they somehow managed to get rid of almost all the social justice warriors.
They have the simultaneously best and worst borru though.

Granted I am a ponyfag myself so like you say I am biased.

>>94980466
I hate what a joke copyright law is.

>>94980575
>but they somehow managed to get rid of almost all the social justice warriors.
they didn't have to do anything, no SJW will associate themselves with horse fuckers. The very stance is a paradox of what they believe.

>>94980071
Not his fault since the classic pretenders used Bumblebee intead of Goldbug.

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>>94979363
>>94979404

>>94980225
I don't think so, stuff like spacing and punctuation can change everything. I remember when the Beatles made Help!, they had an issue, because another movie was called Help, but could still go through it because of the exclamation mark

>>94979250
It makes sense to me, they probably don't want to lose any more important names.

>>94980568
It also took them a long time to use the name Bumblebee, too.

My guess is they'll end up having "Autobot Bumblebee" and "DC's Bumblebee" to distinguish the two.

>>94980604
Insurance law is similar too, like that story about the woman having to sue her nephew for breaking her arm during a hug to get them to pay out.

>>94980071
The toyline at the time used Bumblebee again instead of keeping him Goldbug, so Furman had to change it accordingly.

>>94979250
I side with DC because trying to patent the name "Bumblebee is fucking retarded.

>>94980784
Was it this guy? >>94962293

>>94979773
I'll Bumble your bee.

>>94980828
lol, no it was a little kid like 10 or something

>>94980225
it's a little messier then that otherwise they would just use terms like "Autobot Hotrod" and "Autobot Bumblebee"
yes they lost the rights to bumblebee before
>"Bumblebee" was unavailable to Hasbro for many years. The name was being used as a registered trademark by a company called Playcore for their "Buzz the Bumble Bee" swing as of 2003, and as Hasbro had not used the name for a toy since 1995, their case to contest was likely a weak one. The Heroes of Cybertron PVC two-pack with Spike Witwicky was officially named "Autobot Espionage Team" for that reason, although the bio on the back of the packaging identified the two characters as "Bumblebee" and "Spike". Furthermore, as can be seen on the right, one of the main characters of the Armada franchise was initially intended to be named "Bumblebee" before the unavailability of the trademark resulted in the character being renamed into "Hot Shot". However, in March 2005, Hasbro tried to reclaim the trademark, due to its intended association with a principal character in the big-deal live-action movie and its associated merchandise planned across a great many categories. However, the registration attempt was contested in July 2005, both by a production company named "Bumble Bee Productions, Inc." and by an online toy retailer named "Bumblebee Toys", both of which argued that the mark, as it was filed under the "toys" field, was too close to their own registered marks. Ultimately, Hasbro abandoned the registration attempt for "Bumblebee" in 2006 and simply decided to use the name as a "normal", non-registered trademark instead. The movie's release date being pushed back a year meant that the first "Bumblebee"-branded Transformers toys in over a decade were a 3" Titanium Series figure and a toy from the Classics line. (Playcore, or more accurately, its subsidiary Swing-N-Slide no longer manufactures the "Buzz the Bumble Bee" swingset

This is not greed making them do this, it's fear.

>>94979417
>This is like how Apple try to Patent the rectangle.
Wait seriously?

>>94980406
No your cool as long as they look bad ass.

Whoever thinks they own the concept of "bumblebees" should be fucking executed. Sick of these spoiled rich brats ruining our society with their stupid bullshit. Fuck them.

These Transformers movies got them thinking they can take on WB and steal the name of one of their few black female superheroes? Thats cute.

>all these people not reading the link

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>>94980124
>The idea of them frothing at the mouth over losing the name of one of the most beloved TF's due to Hasbro's sheer greed and stupidity is a once in a decade assblast opportunity.

been there, done that

why do you think they keep reusing the names?

>>94980911
You can tell
>>94980895
>>94980888
didn't read the link or even read>>94980867

>>94980568
>Yes in just toys and sports

You cocksucking little bitch, it's not acceptable for them to trademark a common word in any context. Even "just toys and sports", as though that didn't describe a huge fucking swath of human culture. It's acceptable for them to trademark the word "Bumblebee" in the context of being the name of a robot in a children's action series, anything further is a massive and immoral overreach and I sincerely hope you die for defending them.

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Bumblebee's doll don't seem to be selling that well so I hope that don't hurt the case.

>>94980926
what's the saying? "It's easier to complain then to be educated?"

>>94979250
Hasbro because FUCK DC

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>>94979250
1. Karen Beecher predates the entire Transformers line by almost a decade so Hasbro has no real case.
2. You shouldn't be allowed to copyright the name Bumblebee because THAT IS JUST THE NAME OF A FUCKING TYPE OF BEE!

>>94980926
Oh I read it I just don't think it is fear motivating them because they've never had an issue with DC over this at all. If DC wanted to be an ass they would have done it three blockbusters ago.

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>>94980877
It's not that broad, the patent is for Rectangle with rounded corners.

>>94981132
That's still completely asinine.

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>>94981080
Can you not follow the links? Can you not power two brain cells to understand the fight is between Mattel's Superhero girls line and Hasbro's Transformers line and that DC is more a coincidence of the trouble than a target?
>because they've never had an issue with DC over this at all.
no fucking shit they didn't because trademark works completely different with comic and TV materials. It's in it's own world, if you had any brain power you would have figured out this is because there is a toy that was made with the name trademark that isn't theirs and they fear losing the rights again because trademark law is a bitch.

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I keep forgetting how uneducated this place can be and how quick they are to assume they know how things work without ever reading anything on the topic.
I picture most her must be underage or 30+ old NEETs still draining mummy and daddy's bucks

>>94981175
Nigger what I'm saying is they can't win and they're being greedy if you could stop sucking robo dick for a second you'd see I'm right.

>>94979941
see
>>94979433

>>94980621
>The very stance is a paradox of what they believe
To be fair, no one wants to be associated with horse fuckers

>>94980996
wouldhotglue/10

>>94981217
>Nigger what I'm saying is they can't win
actually they can because the target isn't the DC BB character but the toy Mattel made only a couple of years ago. The lawsuit is also happening because trademark renewals are in 2018 and they can't risk to lose this one like they did so many others. You know this if you read the sources about the lawsuit.

>>94981217
>A BLOO BLOO GREED A BLOO BLOO

I can tell you still didn't read anything in this thread or the link.

>>94981217
You didn't even read the link did you Andrew?

>>94980295
I like the shrinking, it's visually interesting and Wasp shouldn't have the monopoly on being a fairy-like insect themed hero.

It's when they make her stinger blasts bio-electricity instead of tech that I start to call bullshit

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>>94981217
Here's hopping you are bait and not this stupid because you are fuck irl if you can even grasp something this spoon fed to you.

>>94980996
Because they fucked up the hair, molding in those twists was a fucking mistake. If not possible to do it with normal doll hair then change the design.

I'd buy her if not for that.

>>94980784
Well that's dumb.

>>94980277
>A weathered, battered Jim Lee walks across the corpse-covered battlefield wondering how it got this far.
>He recalls Adam and Andy Kubert pleading that everyone calm down, eventually both disappearing to remain neutral and not have to fight each other. They offered a hand to whoever wanted to join them. But no one listened. Oh, how he wished they'd listened.
>He had watched helplessly as Bachalo and Ramos hung Romita Jr. in the middle of town, the words "traitor" carved into his chest.
>Geoff Johns had put up a good fight, but was eventually stabbed in the back by Liefeld who'd claimed to be fighting for DC now, but whispered "Deadpool money, baby", as he reenacted a scene Johns had used in his comics plenty of times.
>Fraction had been surprisingly effective, but had not counted on Capullo and Snyder going full Mad Max motorcycle cannibals on him.
>There are rumors that Ellis and Azarello dodged the draft and just went drinking somewhere.
>Lee walks across the battlefield, paying no mind to a sobbing and soiled Bendis feeding on Jeph Loeb's corpse. He was focused instead on the floating figure in the distance.
>Lee watched in horror, as the figure tossed Slott's now mummified corpse as it finished draining his energy.
>The figure floated down to meet Lee at eye level, and Lee remained speechless as Morrison smiled and walked towards him.
>"It is done", Morrison proclaimed, patting Lee on his shoulder. "Now we can begin again. Just like you wanted. Just like WE wanted".
>with that Morrison walked away, a Gaiman shrouded in a black cloak opening a pathway Morrison proceeded to step through, then vanishing as quickly as he'd appeared.
>Lee fell to his knees sobbing, visions of Liefeld and McFarlane cackling maniacally in the back of his head as he realized what this had all been for, and how blood was on his hands.
>A deranged Stan Lee is yelling out "EXCELSIOR" as he continues stabbing corpses in his badly-made cardboard armor.

>>94981280
>>94981292
>>94981297
>>94981338
Go back to the allspark forums you fags. They've got no chance. None!

Bee Movie was right!

>>94981217
They can win because their target is a 2014 toy and not the DC character. They have had the rights to Bumblebee for about a decade now and are likely trying to keep them rather than lose them like >>94980867 showed.

Did transformers ruin your childhood or something?

>>94981351
I mean the logic itself is just "prove you're serious about your claim" but the reality is stupid

>>94980867
Have I ever told you guys how much I hate curremt trademark and copyright law.

>>94979973
Did they not put Vixen in DC SHG at all? I know Bumblebee is more known by kids because of TT which was more popular with them over JLU, but I always preferred Vixen.

>>94979250
Did Hasbro fall?
Are they going to sue the scientific community for using Bumblebee too?

>>94981400
What part of "toys" do you not understand?

>>94981388
Vixen is in the web shorts but she doesn't have a doll yet.

>>94980406
Have you ever threatened to stab someone over the pantone color of the fender of one of you're toys? Nah dawg, we're talking about shit that makes r9k look normal by comparison.

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>>94981388
She's been in one episode so far.

>>94981383
It's only going to get worse because Disney is working to get the courts to ensure they work in favor of corporations rather than brand or department. That would lead to shit like the tards here think where an 70s owned comic character name could be used on the grounds sue a tuna company for a product using the name.IF it passes this hell will start in 2030.

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>>94979250
>Hasbro has absolutely nothing better to do
I hope DC countersue's

>>94981356
>Has reading problems
>Accuses people of being from some Transformers board after that's pointed out

So you can't read and you can't insult! B R A V O

>>94980227
Those are called pentagons, anon

>>94980784
>insurance companies care more about not getting in trouble than peoples' health and wellbeing
What else is new?

I know it's all legal jargon and finding excuses to sue, but I honestly feel the need to ask if Hasbro is so dumb that they think people are going to confuse a black teenage girl with a 20-foot tall robot who turns into a car.

>>94981355
Fund it.

>>94981542
That's not the issue. See >>94980867

Really how can you guys read comics and shit and not know even a small bit of how this all works?

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They're just mad that Lauren Faust left them.

>>94979358
Not true. They only have to prove that they already have the copyright and trademark. Which they do.

If you don't believe that, ask DC about Captain Marvel.

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>>94981349
They fixed that with the 17" doll.

>>94981585
I saw that, hence "excuses to sue".
I'm just confused that they apparently couldn't find something more plausible than "Our customers are stupid."

>>94981542
It's losing the rights to using the term "Bumblebee" example Mattel holds excursive use of the trademark Hotrod in toys, meaning that as another toy company you can't call a toy car "Hotrod" because Mattel can and will sue.

>>94981585
/co/ doesn't really read or watch anything so much as fap to wafiu shit and bitch for bitching sake.

>>94981585
The people in this thread that didn't read the link or some posts that pointed out what was going on, aren't the ones who read comics at all.

>>94981431
Dang she actually looks waifuable.

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>>94981654
exhibit A

>>94981654
Mattel let that Hot Rod name lapse. Hasbro owns Hot Rod again and have already sold several toys with that name fully intact.

>>94979720
Right actually. Copyright is based on marketing, if you haven't consistently released a product with the moniker then you can't claim the rights over a company that has

>>94981647
Trademark law is funny, you can't go in saying your intent is to secure the rights because that turns it into a hairy mess of every toy company pouring in to want a piece of that battle, however arguing that it's hurting a market you own is completely fine and it's a safe bet that with suit will end with just some assurance that SHG BB has to add a suffix or something to it.

>>94981691
He was always Hot Rodimus in Japan

>>94981691
Kinda nuts that even Japan is at risk of suit to the term Hotrod.
Wasn't trademark laws made to protect the little guys from big corporate from taking their stuff? Guess this goes to show the powerful will always win.

>>94981710
>Ms. Bumblebee
Problem solved.

>>94981629
neat, gonna have to waste some money on shit I don't need

>>94981757
That could be exactly how it gets solved IF Hasbro isn't contesting for the exclusive use of the term. If they are they might have to get something different going like "BB" or "Bee Stinger"

>>94981715
went with the first packaging that has the name.

pretty much hot rod's the hardest tf to get his g1 name back for one reason or another.

>>94979578
That's some boring black side-hero material right there.

What's her back story? "I am black and also a super hero"?

>>94981845
she is a THICC milf right now

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>>94981845
Her back story is her boyfriend Mal wanted to join the Teen Titans so she made a suit and attacked them to make Mal look tough so he can join. Than later she joined the Teen Titans with him.

>>94979578
That depends, did DC do a Bumblebee comic prior to Transformers starting up? And I don't mean appearances in the Titans, I mean a comic titled Bumblebee. Cause if they didn't it would end up similar with Captain Marvel/Shazam.

When was the first toy of DC's Bumblebee made, though?

>>94980996
>Worked at ToysRus one summer
>Black mom comes in with kids, I think they are twins because they seem to be sharing a birthday
>They get "one toy each because grandma gave them a b-day gift card"
>Boy goes right for Captain America figure
>Girl goes right for Elsa
>Mom picks up Black panther figure "isn't this guy coooool?"
>Kid is having fucking none of it "he doesn't even have a motor cycle"
>Mom picks up Frog Princess
>"What about her? She's so pretty!"
>Kid just says "Shes boring, Elsa shoots ice"
>Mom looks totally defeated
>I have to then go sho off the 30 year old brony who hides in the pony Isle and try to steal these little collectable pony things that I swear are made for easy stealing. I can still remember what that autist smells like

Such is a normal day at ToysRus.

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>>94981939
>When was the first toy of DC's Bumblebee made, though?
For DC Superhero Girls it was last year. Her oldest toy I can think of is from the old Teen Titans cartoon.

>>94981939
>>94982022
I think you'd mostly have to research whether she got some kind of figure or whatever when NTT was extremely popular, assuming it even matters

>>94981926
>Black heroes transform into heroes via unwarranted acts of aggression and basically jumping people

So, her boyfriend and her are like, idiots?

Damn, that's even worse than I thought.

>>94981743
Sad ain't it.

>>94982011
>hfw when her mom and dad fought and died for equality and her kids ended up choosing whitie role models anyway

>>94982216
>So, her boyfriend and her are like, idiots?
No she's a scientist .

You'd think they'd learn from not copyrighting the 80s MLP names.

>>94980366
>sounds like confirmation bias
MLP doesn't have Dave Willis "curating" a wiki

>>94982040
The only DC toyline I can think of after NTT started up in the 80's was Super Powers and she didn't get a toy there. The Teen Titans toy did get released in 2005 (and on the package she was called "Bumble Bee") and that was the year when Hasbro still didn't have Bumblebee trademark yet. How often did DC use her for merchandise between the Teen Titans figure and DC Superhero Girls? If they used the name semi-regularly they'd have a strong case. But a long period of time and it'd be an issue like how Hasbro didn't use the name Bumblebee for a long time (early 90's) and found it hard to attain for a while (they tried getting it in the early 00's but couldn't until like before 2007).

>>94981926
So she's the wife Hank Pym always wanted?

>>94982216
that's also close wonderman's origin

>>94982346
>one fag means the whole community is shit

Way to tell me your personal issues

>>94982346
That's your bar? One losers wiki? MLP coined terms like "clopping" for god sakes and it took off.

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Leave Karen alone Hasbro.

>>94980867
Thanks, Nevermore.

>>94979250
>yfw hasbro is so butthurt about its failure it has to lash out and try to leech from others
embarrassing.

>>94979250
I'm just curious to see if DC is gonna pretend to care about Bumblebee now.

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>>94983460
>failure

>>94982311
I was not aware of this.

>>94981705

Luckily Bumblebee has been used quite a bit in DC in cartoons and comics so it's not like she's forgotten.

>>94983576
They kinda started already, as evidenced by putting her on DCSHG and TItans. I imagine if the live action Titans show lasts more than a season she'll show up.

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>>94981783
Killer Bee

>>94982937
I think mlps biggest legacy will be the word alicorn.
They weren't the first to use the term but they have catapulted it into more use than they ever had.

It has a slightly different meaning in mlp than most uses because those alicorns also have traits otherwise exclusive to the baseline horses instead of just having wings and horn

Why not just change Bumblebee back to his original name, Cliffjumper?

>>94983941
0/10 made me reply

>>94979298
welcome to capitalism

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In a better world Hasbro would get their shit pushed in for doing such a thing, especially after they only barely got the Bumblebee name back in the first place. And no, bumblebee is't some super important transformer that can't be replaced. I was born in 92 and he was basically non-existent for most of my cognizant life until the middle of high school. Hasbro had cheetor and Sideburn and Hot Shot and other characters to fill the roll. Hasbro doens't even know what to do with Bumblebee. The Movie Bee is popular, but HAsbro tries to combine him with the G1 Bumblbee who isn't relevant to anyone under the age of 35.

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Better buy her toys before it's too late.

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Bumblebee only has two dolls and one action figure so far though. 3 if you count the new 18 inches one.

>>94979384
If Hasbro wins DC will probably just change her name to Bee or something.

>>94984742
>no elbows
>molded on top
Good to see Mattel uses the same "minimum effort" method Hasbro does.

Honestly the perfect result of this would be if Hasbro was allowed to use Bumblebee but only for boy toys, and DC was allowed to use Bumblebee but only for girl toys.

>>94984837
It's a budget doll.

>>94984815
Wouldn't something as simple as "Karen as Bumblebee" work?

>>94984815
They have a character named Queen Bee

Just have Karen kill her

Why/how the fuck were Hasbro granted the Bumblebee trademark in the first place? Surely that shit won't stand up in an actual court?

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Feel free to disagree with me, but the fact that Bumblebee is basically just Wasp-lite is just lame. The fact that she has wings and can shrink is just too similar for my taste. I know Marvel and DC rip each other off all the time, but don't you think a small alteration is in order, or dont you care?

>>94984967
They didn't even file it until DCSHG was announced. It is specifically for toys though.

>>94985005
I don't really care. The personalities are different enough as are their roles in-universe.

There's like 50+ flying brick characters around. Why is shrinking bug themed girl a big deal to you?

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>>94985005
Bumblebee's has a different personality than Wasp so that makes her a bit different.

>>94985005
Bumblebee is black though which makes her a better character

>>94981073
except they did not use her at the time bumblebee was introduced, they did not use her long after until the teen titans young justice show popularized the character, they have a damn good case of trademark abandonment.

>>94985155
If DC leaned into this argument it'd be kinda hilarious to see Hasbro squirm.
>We at DC value our African American characters
>It's such a shame that Hasbro wants to stop little girls everywhere from having such a strong, powerful black a role model

>>94985644
I desperately want this now

>>94979250
DC because fuck trying to claim basic shit like bees.

>>94979250
Too bad there's 0% chance a judge throwing both copyrights out because of how uninspired both characters are

>>94985920
>uninspired
fuck the word i'm looking for is creative

>>94985944
I guess you weren't creative enough.
:^)

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Could this keep Bumblebee DC from getting more toys ?

>>94979250
I've always wondered, is there no legal way for two companies to agree to share a trademark?

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>>94985644
I kind of hope Tumblr gets wind of Hasbro trying to squelch one of the few black heroines in the toy market in favor of yet another shooty action car robot aimed at white boys.

>>94986328
I think there is however at that point it would be more proactive to form together to form one entity to own it.i'm no lawyer, just thinking hypothetically

>>94986328
Not since the revisions of the 90s that causes this drama we are seeing in the OP. Back in the 80s no one gave a shit but now you have to see everything as a threat to your IPs and must crush them out before they crush you out.

>>94980687
HE'S LAZY HE'S PURPLE
HE'S ALSO LAZY

>>94979298
Hasbro owns the TRADEMARK to the Bumblebee name applied to toys. DC's Bumblebee was created first but Hasbro has the rights to use the name.

This has happened to Hasbro in the past. They had to rename "Hot Rod" to "Rodimus" for a while, and "Shockwave" had to be renamed "Shockblast" for a while because another company owned the trademark.

This suit is because if Hasbro doesn't protect their trademark they might lose it since it would be considered abandoned. What will probably happen is DC will have to use a modified name for their character, like how Hasbro's "Jazz" is now always "Autobot Jazz." So she would become "DC's Bumblebee" in toys.

>>94980413
https://www.youtube.com/watch?v=63nMcrwporQ

>>94982040
If they made that toy after Hasbro had already gotten the Bumblebee trademark then DC would have a decent case.

>>94986699
was it adobe that caused the tf shockwave to be blastified?

>>94984228
The only reason Hot Shot wasn't called Bumblebee in the first place is because they didn't have the rights to the name for toys.

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>two major companies duking it out

neat, wonder who's gonna win

>>94986517
You're talking about corporate culture though, I'm talking about the legal side of it. If they wanted to settle, couldn't they make a binding agreement to just share the trademark?

>>94986991
No it was a sports equipment
Each department/market has a trademark system that is just to it, otherwise you reach a hellish nightmare of things like Life cereal and Life the board game fighting over who keeps their name.

Toys, traditional/board games, and sports all share the same trademark family.

>>94987091
This won't even make it to court, its ridiculous really. Hasbro has no case.

>>94987276
ah! that was the only shockwave named product i knew of the time.

>>94987121
Actually I was talking about the legal side of it. Any compromise could be used as ammo against you later and most companies would rather throw down and win or lose rather than have the stress of years later having the fight anyway because one side decided they wanted all that success your product is getting. That's the issue here, what you are asking is if you can trust humans to be civil and agreeable which is a big fat "no" because if they were you wouldn't need the laws in the first place.

>>94987326
Actually they do and you see why if you read the thread and/or read up on what the court battle was about rather than trust the clickbait.

>>94984210
That's not capitalism, retard. Copyright isn't imposed by the market, it's imposed by the state.

>>94979250
Couldn't Hasbro not use bumblebee for years and replaced him with Hot Rod in every cartoon before the movies?

According to all known laws of aviation, there is no way a bee should be able to fly. Its wings are too small to get its fat little body off the ground. The bee, of course, flies anyway, because bees don't care what humans think is impossible.

>>94984742
Bumblebee deserves more toys. She's DC's first black female superheroes for pete sakes.

>>94987091

The loser will get eaten by Disney.

The winner as well, it'll just take longer.

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But...bumblebees are a real thing that exist. Is this an Americanisation thing where you call them Tukaohpacheskee Bees or something?

>>94985186
True. DC had Karen as Bumblebee for maybe two years in the 70's, then she was retired and out of costume till Devin Grayson put her in the suit in the late 90's, and she didn't start showing up as a series regular again till the short-lived Giffen Doom Patrol in the 00's. Hasbro has a MUCH stronger claim to the copyright.

>>94989781
Actually it's a Roman Empire thing, they started all this shit.

>>94985005
FYI, the Wasp ripped off Bumblebee's costume/color scheme.

>>94987412
Capitalism is everywhere and always imposed by the state. Protection for your private property, intellectual or real, doesn't appear out of thin air.

>>94981705
>>94979642
She was used just as much as transformers bumblebee, she was in many DC comics and a couple of big tv shows before it (teen titans and Young justice)

If anything she was more used than transformers bumblebee and was never left inactive.

>>94991610
lol no >>94990087

>>94981439
They're probably butthurt because Wonder Woman stole their last movie spotlight.

>>94990363
>Wasp ripped off Bee's colour scheme
Ok, anon.

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>Patent trolling again

When will this end?

>>94991860
Do you even read comics?

When DC created Bumblebee and gave her the black and yellow color scheme, Wasp was still wearing variations on the classic red costume.

>>94979250
Hasbro has the trademark. And its not about who came first it's about who had the trademark first. Plus I think this is more about toys than anything so "who produced bumblebee toys first". Hasbro has a leg to stand on and might just win this.

>>94980867
Great mind-killer, ect.