>Up to $68M now domestically >Outgrossed El Dorado, Book

It's your fault for talking about it.

When you talk about how bad it is it makes more people want to go and see it's awfulness for themselves.

Now because of all the attention it's gotten, it'll probably get a sequel, and then more. Maybe it's own cartoon?

>>94760772
>shitty animated movie outgrosses other shitty animated movies
whats there to be surprised about

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>>94760772
>Outgrossed El Dorado
WORST POSSIBLE TIMELINE

>Domestic retards probably saved the movie from bombing
>Foreign audiences also chipped in

http://www.boxofficemojo.com/movies/?page=intl&id=theemojimovie.htm

Laugh at them, just laugh at them.

>Shitty Mexico, Peru and Colombia

Sony probably expected this movie to be a smash hit, like $500mil+.

It's a failure in their eyes.

Sequal when?

>>94760832
It will get its own emoji keyboard app and a mobile game with in-app purchases

>>94762182
Even Sony can't be that stupid

>>94760772
With the marketing budget, 68m is not a success. Especially not to Sony. Unless this makes 150m, its a flop

>>94762406
Anon, it's Sony, OF FUCKING COURSE THEY CAN BE THAT STUPID!

>>94762406
>what is 2016 Ghostbusters

>>94762182
if they did they would hire competent writers.

why does this year suck so much for animation?
is there no hope?

>>94760772
is frankenweenie good?

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>>94762453

>>94762406
>annie
>sex tape
>pixels
>jack and jill
>smurfs
Sony is a place where they'll fund anything.

>>94760772
Now do you understand why the MCU is so popular? Normies like shit.

>>94760772
Is that adjusted for inflation?

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>>94762436
How about $100 million then?

Have any of you be actually seen it?
It's not that bad. I mean it's not great, but it's not that bad.

It's like fidget spinners at this point. It's just a meme to hate them.

>>94764175
>Adjusted for inflation
>From a week ago
What am I reading?

>>94764500
I've got agree. I think people are hating because they hate the concept. It's a reused trope using cliche humor.
But there's a reason it's a trope. And there's a reason the humor is cliche. Because it's funny.

>>94764557
try 20 years ago.

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>>94761825
As a walljumper, I apologize on the behalf of my stupid country.
In our defense, it ain't as bad as UK.

>>94761825
>United Kingdom $7,968,092
Kill all island monkeys now.

>>94764582
Oh, for the other movies, right, Yeah, I'm curious.
>>94764589
Mexico is cool, the UK is a socialist hellscape. But we rake in the money selling shit movies to both of you so ¯\_(ツ)_/¯

What would a sequel even entail? Other than featuring even more blatant product placements and ripped-from-the-meme-sites jokes that are dated the day after arrival, what kind of plot would a second Emoji Movie have?

Like, the plot to the first movie is so droll and generic yet identifiable that you couldn't get away with simply telling the first movie's story all over again like most shitty sequels do.

>>94764558
>>94764500
Fuck off Sonyshills

>>94764651
inb4 tv show

> expression emoji have to perform one emotion, while non-expression emoji can act however they want

easily one of the dumbest things in the entire movie.

>>94764677
What? I don't completely have a movie and I'm a shill?
I'm convinced 7/8 people here haven't even seen it.

I took my kids cause they wanted to see it and it had a few moments.
It wansn't great. It wasn't inventive or new. But it wasn't just claw my eyes out bad.


Admit it, you only have this movie cause it's trendy to do so.

>>94762453
>Domestic: $128,350,574
>Foreign: $100,796,935
>= Worldwide: $229,147,509
>Prodution budget: 144 million + unknown advertising budget.

still made them money so its considered a hit.

>>94760772
>Why didn't you stop it, /co/?
>/co/ didn't fund it themselves for lels

>>94764781
>you only have this movie cause it's trendy to do so.
Welcome to /co/ you must be new here.

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>Movies succeed because idiots go to seem them just to 'enjoy' how bad they are ironically

How hard is it for retards to just buy a ticket for a different better movie, then sneak in, or here's an idea, see the better movie instead?

>>94760772
Box office /=/ Critically successful movie
If Citizen Kane only grossed $30, it'd still be considered a classic. If The Emoji Movie grossed $5Billion, it'd still be considered a terrible movie.

Welp, Sony Pictures'll survive

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>>94761162
>El Dorado, Book of Life, Kubo
>shitty

>>94764820
>what is 'opportunity cost'
People don't spend around $200 million and years of effort to make $29 million. They COULD have backed something that would have had a far better profit/cost margin, so they lost money.

>>94764651
Unfortunately we must keep in mind that Sony isn't above makin DVD sequels

>>94764820
>still made them money
Nope, it needed to make 500 million to break even, according to Paul Feig.

>>94761825
>Germany 2M

>>94764364

General rule of thumb is that a film needs to double its production budget to recoup that plus marketing.

Considering how much promotion it got though, I suspect Sony spent a lot more than $50 million marketing The Emoji Movie and the break even point is probably closer to $150 million rather than $100 million.

>>94764820

See above. The target for a film like Ghostbusters would have been around $300 million.

Depending on DVD sales and merchandising deals, it probably roughly broke even but that's definitely not what Sony was aiming for.

>>94764500

It's just another movie aimed at kids that's unabashedly for kids and makes pretty much no attempts to offer their parents/older relatives any feels, sly adult jokes, or pander to their nostalgia.

Such movies tend to get panned in general, but the Emoji movie makes the grave offense of trying to ride a relatively recent popular youth phenomenon.

Remember when the Pokemon movie came out and you were all excited to see it? Your parents didn't understand it and fucking hated it and it sits at a 14% on Rotten Tomatoes.

>>94762406
Fairly certain they thought a Sinister Six movie would get them like 600 billion dollars