Anyone else notice that music video's seem to be the only place where animation is used to its fullest potential as a creative medium?
I mean, don't get me wrong, I know that they only need to animate a 4 minute clip at most rather than whole seasons so they don't really have to worry too much about budget and a plot that can be stretched out to several seasons, but the whole idea that "animation is just for kids" just doesn't seem to exist when it comes to music videos, and the videos can be completely ignore any physical laws while a lot of tv animation seems to restrain itself.
A very good example of this:
https://www.youtube.com/watch?v=lF_C7BvAf_A
Contributing. And I totally agree anon
https://m.youtube.com/watch?v=KJzWGkgFcTU
The reason is that it's cheaper to do four minutes vs a pilot length that might never get picked up or a film, and also there's plenty of funding from the band/label so it's not like a Cal Arts thesis scraped together. I hope more bands continue to pursue animated music videos, especially where YouTube has made them more relevant than ever.
I'm really partial to the Toh Kay video for With Any Kind of Certainty:
https://www.youtube.com/watch?v=ClLmdNx28WY