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Why does Coke insist on this "Share a Coke" gimmick?

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Thread replies: 34
Thread images: 4

File: coke-cans.jpg (102KB, 730x600px) Image search: [Google]
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Why does Coke insist on this "Share a Coke" gimmick? Who wants names on their soda? And what the odds you ever find your name?
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>>9169591
I know right, Michael is such a rare and unusual name. How would coke ever think to put it on there
>>
I think you drink too much soda, OP
>>
>>9169591
When your product is something no one really needs marketing is everything.
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>>9169605
That's my name and I've never seen it on a coke
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>>9169614
https://www.youtube.com/watch?v=7A8DNWu2c5k

If there's one thing Coca Cola knows, it's their target audience
>>
What if your name is
Coke?
>>
>>9169624
then you have either really shit or really amazing parents
>>
>buying soda
Kek
>>
cans are too expensive, you want the 2 liter for 1.00-1.50. knowing is half the battle.
>>
>>9169623
Coke is so good at marketing that even the New Coke thing, considered to be one of the biggest marketing fuckups in history still worked out well for them. And making a global icon out of an absolutely useless product is amazing.
>>
>not buying a coke with a name on it that isn't yours.

Now you too can be Chad or Stacy.
>>
>tfw Dongus
>>
>>9169637
No thanks. I'm happy to pay more for a crisp, refreshing Coke in a can rather than a giant bottle of flat coke. Coke tastes best out of a can anyway.
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We need more "Bort" Coke cans in the gift shop. Repeat, we are out of "Borth" Coke cans.
>>
>>9169795
>Bort
>Borth
what did he mean by this?
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>>9169785
That's fucking bullshit, and you know it. Glass bottle Coke is the patrician's choice.
>>
>>9169973
Us 90s kid XD making le epic references, just ignore him.
>>
>>9169981
Saying that "coke taste better on a can/bottle" is as stupid as saying "wow this is free chemicals" grow up you faggs
>>
>>9169997
nigga, actually make a coherent thought before you hit post
>>
>>9170008
Don't tell me what to do
>>
>>9169621
Ditto Mikebro
>>
>>9169591
I drink coke a lot (not a fatass yet), and yes this is extremely gimmicky. Still better than bepis tho
>>
>>9169623
Actually they don't. That's the thing, zero was originally not really selling more with guys, but that was their intention and marketing eventually made it a self-fulfilled prophecy. They made their target audience
>>
>>9169591
>there will never be a can with /cock/ on it
why even drink?
>>
>>9169605
>>9169621
>>9170095
>tfw your name is Azuolas
>tfw it's pronounced like ah-zhwol-us
>tfw it looks like Asshole-us
):
>>
>>9169591
Whos is champ?
>>
>>9170623
I read A-zoo-lass
>>
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>>9169591
>Boss
>>
>>9169981
Indeed but can still beats plastic bottle, especially the 500ml plastic bottles which taste like shit.
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>>9170551
So you mean they marketed it towards men, and it eventually worked? What's your point?
>>
>tfw i just like coca cola
I don't even need to be marketed to, i just like it better than other drinks.
>>
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>If I don't buy it what would happen? I've seen it already i can't pretend like I didn't now.
>>
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>>9169591
Thread posts: 34
Thread images: 4


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