I just had an idea
Optic camouflage fashion
Who do I throw money at to make this happen?
Am I going to have to make it myself?
That video was a hoax, or rather it doesn't involve any "hi-tech" material.
What he did was project an image of the background with a special kind of projector that's only visible in reflective white/off white surfaces. What he's really demonstrating is the projection technology, not the "camouflage" material.