Ironically there are less spoilers out for KFP3 right now than a certain other animated movie with anthropomorphic animals, even though KFP3 comes out in a week or two while other said film won't be out until March.
The problem with Dreamworks these days is that they need to fire their marketing people.
The people who actually make the movies have finally grown up and started to make movies with actual stories, character arcs and quality emotional content, but unfortunately the marketing people still haven't graduated past the Shrek mentality. Dreamworks trailers are still full of cheeky one-liners and sarcastic facial expressions without any hint of what the actual story content of the film will be.
I thought Kung Fu Panda 2 was just going to be more of Kung Fu Panda 1 judging by the trailers-- that is, an entertaining movie with a weak script and a story that only serves as a glue to hold together a few action set pieces that were storyboarded before they even knew the plot. Instead, I got a really solid movie with a great story and actual character development, but I wouldn't have guessed that just by watching the trailer.
>>79003500 >The problem with Dreamworks these days is that they need to fire their marketing people.
I'm not sure they should, though. Look at Pixar's marketing department, it wasted thousands upon thousands marketing The Good Dinosaur and it got a big old turd at the box office. But Dreamworks movies, while marketed like brainless dreck, sell well AND are surprisingly good movies. So you're getting the idiots to buy tickets to your smart movies by tricking them with the marketing and then they end up enjoying it. Everybody wins.
>>79003588 The problem with The Good Dinosaur was the movie itself. The character designs scared away all the adults and teens, and then the parents who took their young children were upset by the film's dark story elements and violence. They could have gotten the best marketing firm in the world and I don't think they could have convinced most people to give that movie a chance.
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