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Archived threads in /o/ - Auto - 125. page

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I know this thread may have already appeared a lot on this board, but why do you think Scion failed?
16 posts and 10 images submitted.
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>>17822626
copypasta from a previous thread.
To understand Scion, first you need to understand how Scion came to be In 1999, Toyota decided they needed to capture the hearts, minds, and wallets, of the youth generation. It all started with a cooperation of many Japanese companies, They came together for a brand of things specific to Japan that were to be marketed relentlessly to the youth under a brand called WiLL. There were WiLL refrigerators , laptop and desktop computers (made by Sony. IIRC, the US market equivalent was the Sony Vaio), cell phones, and of course, cars. Toyota made 3 cars for the WiLL brand (pic related), 2 were based on the Yaris (US market Echo), and the last was based on the Voltz (US market Pontiac Vibe). Pic related is the WiLL VS, based on the Voltz.

The WiLL project got Toyota inspired though. If this could work in Japan, there was a chance it could work more lucratively in the United States, their largest market. but first they had to find out what young Americans wanted.
This led to the start of Project Genesis. Genesis took 3 US market cars and advertised them different from the rest of the line up to find what clicked. While most of Toyota's line up were advertised for their practicality and reliability, these 3 cars were marketed as fun, and fast. The 3 cars were the Toyota Echo, the Toyota Celica, and the Toyota MR2 Spyder.
>continued next post
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>>17822691
Project Genesis ended in 2001 and was branded a huge failure, but one they learned from.
The Echo wasn't quirky or unique enough to capture their imaginations.
The MR2, though desired by many young Americans, failed because dealer markups (because sports car) pushed the price of them out of the range of the intended market.
The Celica caught on though. It was unique enough to capture imaginations. It was sporty enough to not be a complete poser, and as a hatchback, it was practical enough for youth to use as a DD.
Project Genesis then led into Project Exodus, later renamed Scion. Exodus built on the lessons learned from Genesis, to great success. From the MR2, they learned they would need to employ the technique of no-haggle-pricing borrowed from GM's Saturn division (which had had success in the youth market). This kept the cars at sticker price. Dealers were not allowed to mark up or they'd lose the right to sell any Toyota products, period.
From the Celica, they realized hatchbacks made everything more practical for the youth and made cars usable for everyday driving. A Celica replacement was quickly developed for Exodus (The Scion tC).
From the Echo, they learned the cars needed to be interesting and quirky, with often controversial styling. They also learned they needed a new brand. Young buyers didn't want to own a car from the same brand with dull and lifeless products like the Camry and Corolla. A California ad firm was contracted to develop the brand, logo, and advertising. Scion was the result.
>continued next post.
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>>17822699
Something else unexpected they learned from Genesis, from the Success of the Celica, was the importance of personalization. They noticed most of the Celica's had been modified and personalized. Ka-ching! Big opportunity there! This led to the Optomize Scion program. With the program, Toyota would foot the bill for other companies to develop bolt on aftermarket parts for Scion vehicles. These parts would then be made available at dealerships through TRD and wouldn't void the warranty. This would be a huge selling point for many buyers.
Scion got their own headquarters in California separate from Toyota and announced themselves to the world in 2002 with a few concept cars (the BBX and CCX) which previewed what their production cars would look like (the xB and tC respectively). Scion released the xA and xB to the public in 2003 in California only initially to troubleshoot any problems before rolling out the brand to the rest of the country. The xA and xB were both based on the failed Echo, but were much more interesting. Scion wasn't keen on the original xB, feeling the styling too radical, and predicted the more conventional looking xA would outsell the xB 2 to 1. They were wrong. The xB's love it or hate it styling caught on in a major way, quickly developing a cult following. The were well-built, practical, attention-grabbing, and infinitely customizable. Advertising often touted the cars as a blank canvas

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Rate my car.
11 posts and 3 images submitted.
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>>17822297
Post a picture of it and I will
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>>17822297

is that a sunfire with a body kit
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>>17822297
sweet 15 dollar seat covers

What's the point of owning a supercar that isnt street legal?

Protip: there isn't one.
15 posts and 1 images submitted.
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>>17822135
Track days mate. Track days.
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>>17822157
>I use my car twice a year on a track filled with amateur drivers in their miatas
>and i spent $500,000 on it

fuck off.
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>>17822180
>not knowing that track days are every weekend at most tracks not holding big events
Dude, you fuck off.
Shitty thread has been saged.

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What does /o/ think of paddle shifters?
24 posts and 4 images submitted.
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Terrible and for plebeians.
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The mechanism itself is the best implementation of shifting for autos. Unfortunately, paddles do not a great transmission make. Not everything is PDK.
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>>17821840
My friend's Hyundai has them as part of their double clutch box. I understand this is probably the worst possible example of a dct ever in human history, but I can kind immagine how a better one would work. EXTREAMLY boring. Like playing a videogame. Exactly the same ( actually the Hyundai is worse) as "manual mode" in my automatic VW

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Why are there still people who refuse to buckle up? Is it still "uncool"?
Most vivid memory of a recent crash that showed how important buckling up was that one california girl that was live streaming herself while driving. Then she flipped her car and her sister in the back, who wasn't buckled in, was thrown out the car and died.

Is seatbelts still a "meme" for a lot of people?
14 posts and 1 images submitted.
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Sometimes I don't wear my seatbelt when I pop over to the gas station because it's relatively close and I'm lazy.
If it's a commute I'll wear it.
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>>17821592
I dont mind wearing it, but i hate vehicles that have nanny features like the alarm or muting the audio.
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>>17821592
because they're morons

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I OWN pic related, and when I shift as quick as I can, it makes a squeak sound. Is it just me?
38 posts and 5 images submitted.
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What makes the squeak, the clutch action or the shifter?
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>>17821158
I believe it's the clutch. It doesn't happen normally though, only when shifting really fast.
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>>17821135
Don't slam the goddamn gears you mustang monkey

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Honda Jazz 2006
1.2 i-DSI
146 432 km (91,000 miles)
2 600 €

thoughts?
www.aaaauto.sk/sk/honda-jazz/car.html?id=181411507
16 posts and 4 images submitted.
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why
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if youre gonna get this shitbox at least get the 1.5
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>>17820905
or you could buy a twingo for 500 bucks.

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About what time did American cars start to get okay after the malaise era?

>inb4 lol they never did
22 posts and 1 images submitted.
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Depends on the model. Every manufacturer makes turds and gems.
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>>17820704
When this was invented.
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>>17820704
Dodge and ford? On the us side is was the mid 2000s
Chevy was more late 2000s after they killed their copypasta brands

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So I'm taking an economics class and we were going over a 'supply and demand' concept. Basically the way I understand it, the more people want something, the higher the price goes, until more of that thing is made and sold, and then the price falls. It's a strict law of nature that if less people want something the price will go down, and if more people want something the price goes up.

I'm thinking about it, and I'm thinking this could be applied to the new car market. Everyone bitches that new cars undergo horrible loss in value when you buy them, right? A 30k car could turn into a 20k car the second it leaves the dealer's lot. That's a huge amount of money just totally vanished and removed from the economy forever, and it's the reason why it's a better idea to always buy used.

What if everyone collectively decided to not buy cars for a few months? By law the price of new cars will go down, and eventually it'll get to the point where a new car could be at the price of a used car, and at that point everyone could just buy the new cars at used prices and avoid the depreciation hit. This way, everyone saves some money and it's not removed from the economy. Any thoughts?
17 posts and 4 images submitted.
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Nobody buys new cars anymore.
What the fuck kind of economics class do you attend?
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>>17820189

OP is still in highschool.
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Most people buy new cars because they are the easiest to secure financing on. Many people buy $30k new cars that could not afford to buy a $5k used car outright because they are already stuck in a debt cycle or they are just retarded.

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thank you RCR for making this car the official vehicle of furfags
35 posts and 10 images submitted.
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is he still a furry?
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Another win for the Fiero.
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>>17819830
>Another win
I never knew the Fiero had any of those

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What does /o/ think of the Fiero? I'm picking up pic related next Sunday as a project. It's a 1986 2M4 with a 2.5L L4 and a Muncie 5-Speed gearbox.

It needs a clutch master, slave, and a shifter cable before I can drive it, but I'm also gonna beef up the suspension, new tires, new brakes, maybe a V6 swap, and a cheap paint job on it.

Thoughts?
19 posts and 4 images submitted.
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early fieros are the aw11 but infinitely shittier
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>>17819821
Strangely enough, in a Motortrend faceoff, the '84 Fiero (literally the worst Fiero) proved to handle and brake a lot better than the MR2, and well as still delivering enough power to be enjoyable to drive.
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the larger one
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>>17819740
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>>17819740
Why do car companies always wrap their cars like that for testing?
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>>17820247
To hide the design.

From most important to least, list what you want from a car

1) Fuel economy
2) Comfort
4) Tech
3) Size
4) Acceleration
5) Top speed
6) Cred
63 posts and 19 images submitted.
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>>17819554
Also I don't know how to count, but that's nothing new on 4chan
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Why are americans so fat, dumb and disgusting?
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fun

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Tesla drivers... What do u think?
19 posts and 3 images submitted.
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this guys probably been RFID chipped for years
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>>17819531
jesus
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>>17819531
Tesla drivers don't do much thinking

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Post cars with ugly stock wheels.
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Words cannot express how much I hate these wheels. Unfortunately I couldn't get a new set until about a year after owning. Made the whole car ugly imo
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>>17806292
That's not even bad

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