Why its sales dropped so much from 100,000 to around 20,000?

>>90557803
Quality has nothing to do with it: the first issue was so high only because had 50 variants

>>90557803
Oversaturation, for one. There are too many Avengers titles, especially in the current biannual relaunch cycle, so they all suffer for it.

Market exhaustion for another. Too many books being relaunched and renumbered too quickly is catching up and causing some serious apathy. Not even a competent writer-artist team on a Squirrel Girl book can prevent that.

Nationalism for a third. Nobody outside the USA like it. Europeans are either indifferent or just snotty about it, although Euro sales figures usually don't matter. Canada and Mexico do though, and are basically filled with extremely nationalistic people whose current nation-state and borders exists as a result of America attacking them and trying to conquer them. So anything branded "patriotic" by an American company, even if it's tongue-in-cheek simply doesn't sell.

Put yourself in a local comic book shop owner's shoes. This book is the direct continuation of a book that was selling around 17-18k by its last issue.
Then Marvel comes to you and tells you to buy as many variants as you can, partly because the gimmick is likely to actually sell this time, partly because they have a way to force you by doing incentive variants, unlocking some if you order a certain number of them, and basing future possible variant orders by the sum you ordered on this one.
You then have to preorder a certain number of #2, before you even know how well the #1 sell. Wouldn't you try to cut your losses and order a similar quantity to how the previous volume was selling, considering that the team is made up of fucking nobodies and nothing indicates that sales would get up by a significant margin? If it miraculously becomes a sleeper hit and people order more than you can sell you can always ask for a reprint anyway.

>>90557895
>the entire third paragraph
Canada and Mexico sales barely make a dent in the direct market sales anyway and you sound chuuni as fuck

>>90557895
>Nationalism for a third. Nobody outside the USA like it. Europeans are either indifferent or just snotty about it, although Euro sales figures usually don't matter. Canada and Mexico do though, and are basically filled with extremely nationalistic people whose current nation-state and borders exists as a result of America attacking them and trying to conquer them. So anything branded "patriotic" by an American company, even if it's tongue-in-cheek simply doesn't sell.
Isn't it written by a Brit

The book's lineup is is really niche. I mean, Squirrel Girl is the biggest name on that team. SQUIRREL GIRL!

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>>90557803
its one of the best books Marvel is doing right now but because there's nothing controversial or clickbait about it, no one talks about it and it suffers from the lack of word of mouth

>>90557803

Ignore the other posts its literally just because of the Variants and the bullshit system Marvel use to get them.

Here is a very simplified way Marvel do variants.

Buy 5 copies of Issue 1 get 5 copies with the base cover.

Buy 10 copies get 10 copies with the base and access to the tier 1 variant.

Buy 20 copies get access to the tier 1 and 2 variants.

So when a book has 50 Variants the first issue is guaranteed inflated high sales numbers because big stores will order big numbers to get the Variants they want.

My example is not exact or using the exact numbers but its how the system works order x amount receive access to a variant tier.

>>90558112
>active volcano on top of floating super fortress
All that's missing is a giant skull.
A reddish sky would be nice too.

>>90557895
I'm non-US and I love this book. The first issue was only at 100k because of variants.

>>90558070
>Isn't it written by a Brit

Yes, and half the main characters aren't even americans

>>90557803
Because the first issue was artificially boosted by incentive variant covers. The second issue sales are what the first issue would have sold had their not been any variant covers.

It has nothing to do with quality. Those are pre-order numbers put in 3 months before release, and both issues came out the same month meaning both issues had their orders placed at the same time.

Good book. Shitty Marvel.

>>90557803
It's a pretty good book. Pure over the top fun. I recommend it if you want those comicbooky vistas that make you laugh and think "holy fuck". See >>90558112

And it made 100 000 because of massive overshipping and having 50 variant covers. Also, all the members of the team are C-Listers when it comes to popularity.

>>90558112
Too bad that fortress died so early

>>90558112
>secret no more

Holy shit is Ewing throwing shade at Spencer a fucking year before Secret Empire?

>>90558511
Nah, he's just getting the actual Secret Empire out of the way so Spencer can come in with his own version.

>>90558394
which is just as avengers should be really

thats why the first avengers team was created, all the characters had fans but none had enough for their own book, so they lumped em together

>>90560184
Didn't Thor, Iron Man, and Ant-Man all have their own book?

>>90560241
They appeared in Journey into Mystery, Tales of Suspense, and Tales to Astonish, respectively. All three of which were anthology books, not solo ongoings like the Fantastic Four or Spider-man had.

The only character from the original Avengers roster that actually had his own title was Hulk, and he left the team in the third issue and was replaced by Captain America, who shared Tales of Suspense with Iron Man rather than having his own ongoing.

>>90560689
To that end, once Thor and Iron Man had spun off into their own ongoings, they were replaced on the team by Quicksilver, Hawkeye and Scarlet Witch.

>>90560689
Sure, but they were still effectively THEIR books, even if they didn't have the whole issue. But I get what you're saying.

>Book is basically a low-energy Michael Bay flick.
>Ewingfags like it anyway.

There's nothing he can do that you guys wouldn't like. This book is shit.

>>90557803
>tfw 20k is the new 100k
meh