Pic related is an ad for this year's annual Ministry of Defense-held exposition where developments in military technology are showcased.
This has been around for some time too: https://www.youtube.com/watch?v=YP6mMCyXFsk
What does /a/ think of using moe in propaganda?
At your local JSDF facility I presume.
By the way if anyone has more pics that could serve as examples, I'd love to see them.
Posting what I have in the meantime.
I find this one especially interesting, since it looks more high-concept than the others and breaks away from their usual themes.
I'd love if someone translated it(or at least told me the meaning of the kanji).
No idea. Besides, you'd have to be a Japanese to sign up, I think.
There's also this. And reportedly things like this did increase the enrollment rate in Japan.