I'm a lowly car salesman. The cars I sell are ~£50,000+ ($72000+)
I've been tasked to go out and find a way to connect with local businesses who would like a high end business car.
I'm kind of stumped and don't know where to start. Could you provide me with any tips?
How do I go about forming relationships with business owners in the area with no data that I can use?
How did you get into selling cars? Any prior sales experience of any kind? I assume you for work BMW/audi/benz, do you enjoy it?
Anyways, I would look for independent businesses (non franchise) who maybe have a strong local reputation (likely a friendlier owner). Go for businesses that you think earn a lot/ have been around for a while. When you finally meet them, I suggest you try to sell them the car by showing how it could help their business. For example I know a real estate agent who bought a BMW X3 and wrapped it with her company, face and name all over it. Similarly, many performance autoshops buy exotics and mod it/wrap it with their name all over it.
It was random really - I really needed a job after uni and it was the best thing going. I'm only doing it in the interim so I can move to a different role within the company.
I actually don't really enjoy selling cars even though I'm quite good at it - I'm the European top 3. Most customers are fine to deal with it's just the others which are self-entitled assholes who always throw their toys out the pram like little babies.
No previous sales experience. I don't want to stay in sales too long I just need the recognition for business acumen.
Thanks for the advice of contacting a friendly owner! I know a few and they are an invaluable asset.
Real estate businesses
Call them up and say that you have a sale or something (hopefully you do) and that this would be a prime opportunity for them to come and take a look at your selection as they would save money as well as improve their marketing.
I would look into businesses that provide limo services/luxury cars/etc. You'll probably have to make some cold calls, you'll really need to work on your pitch. Chances are that whatever business you contact already has someone they use for this shit, so you need to come up with some sort of selling point that makes you better. That can either be price, or maybe you can hook them up with some sort of service contract. Maybe you have good financing options you can offer them.
Are you just a used car dealer or do you sell new cars as well? Is it a franchise store for a specific automaker or just a luxury car dealership?
Also like the other guy said, real estate is another good place to look.
>local businesses who would like a high end business car
Uber drivers, they range from shitty toyotas to the premium service. If you live in a somewhat nice area there are bounds to be a shit ton of them. The guys around where I live use Tesla Model S and cars like BMW 7 series for the Premium Uber service.
Have you read the Millionaire Next Door? Rich people don't want to buy your cars, people who want to seem rich do. Maybe impressing clients, seeming important, that kind of thing. I would pick up that book for some suggestions.